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23

Sep

Tesco: why did it all go so wrong? | Andrew Simms


A blinkered pursuit of profit has wounded Britains biggest supermarket group
Tesco starts investigation into overstated profitsThere are two types of chancellor, Gordon Brown used to joke. Those who fail and those who get out in time.

See on theguardian.com

John Lewis creates new role of director, online product and appoints Sienne Veit


John Lewis [IRDX RJLW] has created a new role of director of online product, with Sienne Veit the first to hold the role.

See on internetretailing.net

Video : The relentless pursuit of profit has hindered and not enhanced customer, employee, community and supplier relationships / Tim Arnold and Guy Tomlinson


Tesco – Can Big Be Beautiful Again? - http://t.co/ZIPhWokbS7 … … pic.twitter.com/lMURlmh84r— Will Corry (@slievemore) September 23, 2014

Will Corry's insight:
  1. Tim Arnold and Guy Tomlinson  write .. Can big be beautiful again? There are successful precedents such as Archie Norman’s revitalisation of Asda in the 1990s. Understanding customers and their needs and putting them first is a good place to start. The reward will be their loyalty.

See on themarketingblog.co.uk

Laughter Spot : ”Under me bed is a box containing a bottle of the finest whiskey” | TheMarketingblog


Two Irishmen, Murphy and O’Brian grew up in the same village together. They were friends all their lives, married a pair of sisters, and lived just down the

See on themarketingblog.co.uk

How to: Academy – Make the Perfect Presentation, Marshmallow Test, Happiness | TheMarketingblog


How to: Academy - Make the Perfect Presentation, Marshmallow Test, Happiness,http://t.co/oVpp8xX9dU pic.twitter.com/BKpmWrQrl3— Will Corry (@slievemore)

Will Corry's insight:

It’s not always what you say but more often how you say it… 


See on themarketingblog.co.uk

Ad of the week : “I love it how the expression on the bear’s face changes throughout the advert” | TheMarketingblog


Thomson combines Queen’s Bohemian Rhapsody (voiced beautifully by William Star Trek Shatner) with the story of a much-loved teddy bear who is taken on a

Will Corry's insight:

In this ad, it’s the one-eyed bear who is removed from his day-to-day life of being bumped on the stairs and forced to participate in doll’s tea parties, and “discovers his smile” #MadeMeSmile (the tagline of the campaign) as he gets away from it all (and has a holiday romance with a toy pony)


See on themarketingblog.co.uk

22

Sep

Research / The top 50 online retailers in the UK revealed / IMRG & comScore | TheMarketingblog


The top 50 online retailers in the UK revealed http://t.co/FFwvpkF6x7 pic.twitter.com/88jdDJcs2j— Will Corry (@slievemore) September 22, 2014

See on themarketingblog.co.uk

Political Blunder Time : Did Rachel blow it? | TheMarketingblog


Labour’s Rachel Reeves has to explain Ed Balls economics and tax and spend policies IF they win the 2015 general election. I watched this and my conclusion was

Will Corry's insight:

Talks on income tax devolved to Scotland, freezing of child benefit, inflation rate, taxes that Labour party want, minimum wage, borrowing,  Recorded from BBC2 HD, Daily Politics Conference Special, Labour 2014, 22 September 2014.


See on themarketingblog.co.uk